'Welcome to Hotel Heaven' is a fresh start for is George van den Broek, a young man with an old soul and the voice to match. His music as Yellow Days fittingly, feels both of his era and completely other: a woozy mixture of soul, blues, psych, and groove leaking through the walls of a jazz lounge that's come unstuck in time. A self-taught multi-instrumentalist, George has never fit into one style or space. Despite George being an old soul — he hates social media, loves vinyl, and collects old cameras — Yellow Days really is a project about youth and modernity: “Hotel Heaven represents fake comfort in all its forms, this whole bullshit idea of luxury where nothing is real,” explains George. “There are so many young people who are living that kind of life. Because of the cost of living crisis, people are spending all they’ve got on a bag of white powder just to make them feel nice. Their jaws are still swinging at four o’clock in the morning, but they’re not saying anything. I wanted to write about these people and everything that is happening right now. This TikTok age where everyone wants to be famous. It’s also a big 360 of my life and career to date. I wanted to get away from everything I’d done before, wash my face and start afresh.” - Yellow Days