Formed on a rooftop in the East Village of New York City over a decade ago,
SKYFACTOR was born when the musical paths of longtime friends Bob
Ziegler and Jason Taylor (formerly of Michigan's Brother Rabbit) and brothers
Jon Rubin and Cliff Rubin (formerly of NYC's Sky Blues) finally crossed. Almost instantly the songs started flowing, and they knew they were on to something.
Their debut album Daydreams received much critical acclaim and notice, including that of MTV's hit show Teen Mom, who chose the track "OK" as their
season 2 finale theme, resulting in thousands of downloads and streams from around the world. The band then honed its musical chemistry and style for
Signal Strength, which further spotlighted personal, insightful lyrics backed by a big acoustic guitar and one very powerful rhythm section. The guys even
had a song from the album prominently (and humorously) featured on
Adult Swim's Eric Andre Show, resulting in even more buzz for the band.
Cut to 20 25 and just one listen to Master Plan proves these guys know how to craft memorable and powerful songs that grab you from the get-go-and
won't let go.