Potency Records News

Rhythms Of Prescott debuts on Potency with the highly-anticipated Run Of Deluxe EP. This has been getting rinsed by esteemed selectors such as Ben UFO at Houghton Festival through to Shanti Celeste at Dekmantel. The music speaks for itself on this one, listen for yourself. Limited copies!

Cromby extends the Potency family for it's 7th release, welcoming in Trax Unit by way of the Gloria EP. The release is a break neck ride of techno and house alchemy, capturing the spirit of Berlin via LA. Perfectly encapsulating the sound of the imprint, the release marks an exciting new chapter in the Potency story, with a slew of releases planned that will move label head Cromby from producer to curator, growing the roster and developing the sonic identity of Potency into the future.

Berlin based DJ & producer Cromby returns to his own Potency imprint by way of the Mandela Hall EP; an ode to the Mandela Hall in Belfast where he attended his first raves at Shine and went onto become a resident at 18. Four club ready swedgers melding influences from house, techno, electro & strands of UK club to twist the melon.

More bangers from man like Cromby, this time with a slightly darker twist. Support from all the big guns, plays on BBC Radio 1, etc. Don't miss!

Next in the Potency series, Cromby shows his darker side with 3 cuts of his brand of House and Techno.

Better get ready! Next up on Potency's ever expanding catalog of club
ready tracks, Cromby delivers three more cuts for the floor.

On the A side 'Namaste' goes straight in with an off its head bongo lead on top of an infectious groove and bass line that will get any dance floor moving.

On the flip, 'Voyager' a euphoric trance filled ode to the sounds of Frankfurt in the 90's, if you listen carefully you can almost hear your mate telling you how much he loves you over a sweaty dance floor hug! 'Mythology' wraps up the release, a trademark driving acid tool that dips and dives throughout thunderous leads and soaring pads.

For Potency's third instalment Cromby drops some acid on us like a funky trip to a neon-coloured alternate universe where the beat drops harder than a hot potato, and the 303 synthesizer squiggles like a wiggly worm on a funky dancefloor. It's the perfect soundtrack for a time-traveling adventure, where the future is now and the party never stops!