Born to Die" follows Lana's first single "Video Games" which began its life online in July accompanied by a video created by Lana. Since then "Video Games" has amassed over 8 million hits and on release has hit i-tunes #1 position in 9 countries including the UK, Australia, Holland and France and is currently #1 in Germany. Also a massive critical smash, it has recently been hailed as the #2 track of the year by Q Magazine, with Q Magazine also awarding her the "Best New Thing" award at the Q Awards.
"Born to Die" is a suitably noir follow up to "Video Games" and is coming with an incredible video conceived by Lana and Directed by Woodkid. A Remix EP will also be released, including mixes from Damon Albarn, Woodkid and Clams Casino.
"Born to Die" the album is a collection of tracks about which Lana says "The songs I've written are an homage to true love and a tribute to living life on the wild side." Album tracks include "Million Dollar Man", "Off to The Races", "Blue Jeans" and "Carmen".