Hefner's second album 'The Fidelity Wars' was the album that won them their critical acclaim and their cult audience. 'Hymn for the Alcohol' and 'Hymn for the Cigarettes' made it to numbers 2 and 3 in John Peel's Festive 50 in 1999, and the album itself was number 1 in the indie charts on it first release. it has not been available on vinyl for close to two decades. "It's always about the sex isn't it with Hefner? You never hear them doing songs about drag racing or putting up shelves or anything like that " John Peel // "The Fidelity Wars’ is a treasure and comfort for anyone who’s set out on the bumpy road to love, and gotten distracted by the scenery along the way." NME // "On Hefner's second album, the aptly- titled Fidelity Wars, Hayman and Co. run down the list of romantic entanglements. From the sad- sack self- pitying of "A Hymn to the Alcohol" to the brazen lust of "May God Protect Your Home;" from the sincere "why'd she leave me" lament of "We Were Meant to Be" to the unrepentant tale of cheating detailed in "Fat Kelly's Teeth," pretty much every angle on relationships is explored, sometimes in excruciating detail" Pitchfork …